Archive

When a can of paint isn’t enough: How renovations are a necessary part of today’s staging landscape. The staging industry is evolving, and perhaps the word “staging” is becoming a limiting descriptor of the services we provide. When we speak with our customers, we tell them that it’s our job to help them prepare their […]

In response to growing concerns within the unregulated industry of home staging, regarding the qualifications of stagers, Certified Women’s Business Enterprise, CSP International has just added a whole new level […]

Staging properties is thought of as a service for sellers to secure the most equity possible; however, there is another aspect to consider, and that is how staging helps real […]

If your property is sitting on the market, not receiving offers, or receiving offers less than you expect, there is something wrong. Either the price does not reflect the true value of the property or the condition of the property does not support the price. Either way, you are faced with a dilemma. How do [...]

Got your attention, eh? Isn’t it amazing that negative headlines capture our attention more than positive ones? Now that I have your attention I’ll set your mind at rest by saying the necessity for staging listings has not gone away. In fact, it has intensified! What is going away is half completed staging, surface staging, fluffy [...]

Even when it is a good time to sell, how you present your home can have a huge effect on value. Some sellers are so used to a brisk market […]

Got your attention, eh? Isn’t it amazing that negative headlines capture our attention more than positive ones? Now that I have your attention I’ll set your mind at rest by […]

One of the perks of my job is that I get to spend time with energetic, motivated home staging professionals. Many are just getting started, full of energy, full of life & excited to begin a great new adventure. In our conversations, I am often asked for “quick hitting” advice which can put into action [...]

As a home stager, it’s your job to understand the real estate market. This understanding allows you to better serve your clients, whether that means homeowners, real estate agents, or both. To that end, Time Magazine recently published an article discussing the “best times” and “worst times” to list a house or make an offer. [...]

We’ve been discussing strategy for the New Year recently, and since 2013 is upon us, I thought i would close out the year with some of New Year’s resolutions for you to consider!   If you have thought about building a successful business; Ask yourself do you have all the skills, knowledge and abilities necessary?  These [...]